Time is more than money
The intention behind this project was
to propose a reflection on how we deal with money both as a concept and as a
The project proposes a corporate identity
for a time bank.
A time bank is an organization aiming to facilitate the exchange of services between members using their time instead of money. This creates the need for something that allows the user who first provides a service to eventually claim his end of the exchange.
In this case that “something” is
the Chronos banknote.
And how should these notes look like?
As a way to stray from conventional
banknote designs (which are often gratuitous and even vehicles for political propaganda) I decided to give the user control over how his notes would look like, letting him choose
an image and text to place on the reverse of his Chronos banknotes.
In addition, the paper on which these notes are printed is made entirely by recycling regular out of circulation banknotes, essentially old and valueless money.
The goal was to show that money on
itself is nothing more than printed paper made official by an entity that totally controls its visual appearence.
The reality is that the value of money is
not in the note itself but in the time we spend working to earn it. At Chronos, however, value is generated when the user decides to share a fragment of his identity, experience, fears and joys by placing it on a Chronos time banknote.